Google Alert Alert!

An interesting thing happened today when I was checking my Google Alerts Account under the "Michael Hart" search keyword. The alert notified me of a couple of new web posts bearing my name. The posts were actually the text of some new copy I placed on my web site. Google Alerts actually posted my site uploads as news on their news server. I had always been told it was wise to add content to your web site as search optimization software, spiders, crawlers etc will pick up on it and re-categorize your site.

I did not know however the new text (not just typed onto a page but uploaded to your site from an outside file) could actually appear in a news feed. The moral? Change your site copy often. Even if you just recycle content over and over, new copy will get your site and your name noticed!