An interesting thing happened today when I was checking my Google Alerts Account under the "Michael Hart" search keyword. The alert notified me of a couple of new web posts bearing my name. The posts were actually the text of some new copy I placed on my web site. Google Alerts actually posted my site uploads as news on their news server. I had always been told it was wise to add content to your web site as search optimization software, spiders, crawlers etc will pick up on it and re-categorize your site.
I did not know however the new text (not just typed onto a page but uploaded to your site from an outside file) could actually appear in a news feed. The moral? Change your site copy often. Even if you just recycle content over and over, new copy will get your site and your name noticed!
Tuesday, April 8, 2008
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